Unlocking the Future of European Cinema: AI, Cultural Heritage & Data-Driven Filmmaking

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Join us on May 7th, 2025, at the Serafeio City Complex in Athens for an engaging and forward-looking workshop on how emerging technologies are reshaping the future of cinema in Europe.

Organised under the SCENE project, from the Athens Film Office, in collaboration with Hypertech SA and with the support of White Research, the event will explore the intersection of AI, cultural heritage, and data-driven filmmaking, with a focus on real-world tools and innovations already being piloted across Europe.

Whether you’re a filmmaker, content creator, technology enthusiast, or policy expert, this workshop offers hands-on insights, live demonstrations, and meaningful discussions on the future of creative production in the digital age.

Register here

Agenda

09:30 – 10:00 – Arrival, Registration & Networking

  • Introduction on SCENE project and workshop goals

  • Participant check-in & welcome coffee

  • Informal networking opportunity

10:00 – 10:15 – Welcome & Introduction

  • Introduction on SCENE project and workshop goals

  • Overview of SCENE’s European Impact (Goals & pilot sites)

  • How AI & Data-Driven Tools Are Transforming Filmmaking

10:15 – 10:45 – The Role of AI in Film Production & Cultural Heritage

  • The rise of Generative AI in cinema (scriptwriting, VFX, set design, etc.)

  • How SCENE integrates AI & data in European filmmaking

  • Athens Pilot Site: Showcasing the first results & impact on European cinema

  • Quick feedback and questions from participants

10:45 – 11:30 – SCENE Tools in Action & Hands-On Feedback Session

  • Demonstrations of SCENE’s tools & discussion on user needs & potential improvements.

11:30 – 12:00 – Open Discussion & Networking

  • Reflection on AI’s role in European cinema

  • Participants share insights on integrating SCENE tools into their workflow

  • Closing remarks & next steps

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